Intacct Combines ReachForce, SmartForms & Marketo for Accelerated Lead Conversions

How do you go from not trusting your data to using it as the fuel for all your lead nurturing, marketing programs and more?

Learn how Intacct, a California-based financial management and accounting software solution company, combined Marketo, SmartForms lead form data enrichment, and the power of ReachForce, a continuous data management solution,  to fuel accelerated conversions and increased marketing attributed revenue.

Highlights:

  • Accelerated lead movement through pipeline
  • Achieved higher conversion rates
  • Maintained consistent open rates
  • Converted 80,000 existing junk records into marketable assets
  • Saved countless hours on data management

 

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