Webtrends Increased Sales Pipeline 40% with ReachForce SmartForms

Learn how Webtrends, an industry-leading analytics and unified customer intelligence company, is boosting marketing program results with ReachForce SmartForms lead form data enrichment.

“SmartForms helps reduce friction in the lead generation and nurturing process.” – Myllisa Patterson, Sr. Marketing Operations Manager, webtrends

Highlights:

  • Slashed time to build full site visitor profile from 3 web visits to 1 web visit
  • Ability to offer ungated content to new site visitors for better engagement
  • Improved quality of sales leads
  • Increased sales pipeline

 

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